Demon Hunter

Demon Hunter Premiere “The Negative” Music Video


Demon Hunter are back with another music video from their double-album set “War” & “Peace“. “The Negative” from the “War” half of that double album release is the latest track to get a visual treatment with frontman Ryan Clark commenting:

“The video for ‘The Negative‘ was directed and edited by Oleg Masnyy. Oleg and I shot a variety of vignettes—including myself singing the song—as well as a number of moving objects to create texture and diversity.

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We paired our shots with found footage, and edited the entire thing in a highly-crushed monochromatic style, utilizing only stark black, white, and red. Our goal was to create something that felt gritty and punk —like the song itself— influenced by ’90s DIY show posters and silkscreen shirt graphics.

The images, scenes, and objects themselves tie into the theme of the song, which is—to put it simply—the consistency of humankind’s failure.”

Next month the band will head out on this ‘An Evening With’ format tour.

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