The ‘Buckle Up For Chi‘ seat belt awareness campaign has now officially launched their website, Buckleupforchi.com. The campaign was launched in honor of late Deftones bassist Chi Cheng by his family and friends.
Cheng was severely injured as a result of a November 2008 car accident. He was not wearing a seat belt at the time of the crash and eventually succumbed to the head injuries he sustained this past April.