A music video for Puppy‘s latest single has premiered online and can be viewed below. The track is the fourth single to be served up in advance of the May 06th release of their new album “Pure Evil“.
The band commented of the song and its visual component:
“In the studio, we as a band were all really excited about the song ‘Shame’, because it kind of presented the perfect distillation of what Puppy are all about; big, dramatic musical themes built around a more vulnerable, introspective core. It’s probably one of the more sad songs we’ve put out, but also has this powerful bass & drum groove, with duel, harmony guitars that sound a bit like Randy Rhoads era Ozzy, played by an over excited teenager in their bedroom.
It felt important to approach the video in a similar manner – to present grandiose imagery in a way that still felt raw & a bit sad. For our album, ‘Pure Evil‘, we’ve tried to utilise an aesthetic that feeds off lo-fi fantasy imagery and cosplay subcultures; nestling ourselves & our album into a strata of geekdom that projects out into multiple alternate realities, from the lugubrious comfort of your own bedroom. ‘Shame‘ kind of feels like a neat crystallisation of these ideas. We filmed it with our drummer Billy’s 8-year-old brother Sonny and both we & he are all very excited to finally put it out.”
May will find the London trio out on a tour of their native UK, here’s where:
05/14 Exeter, UK – The Cavern
05/16 Cardiff, UK – Clwb Ifor Bach
05/17 Norwich, UK – Voodoo Daddys
05/18 Hull, UK – Tower
05/19 Leicester, UK – Firebug
05/20 Sheffield, UK – Sidney & Matilda
05/22 Glasgow, UK – Stereo
05/23 Newcastle, UK – The Cluny
05/24 Birmingham, UK – Dead Wax
05/25 Leeds, UK – Lending Room
05/26 Manchester, UK – The Deaf Institute
05/27 Oxford, UK – Jericho Tavern
05/28 Southampton, UK – The Joiners
05/30 Bristol, UK – The Exchange
05/31 London, UK – The Garage